Creative Connections: Karthik Vaidyanathan
I am dorsum with a novel Creative Connections post!
My commencement interaction with Karthik Vaidyanathan was means dorsum inward 2009 when I received a ship from him nearly a enquiry related to our Bangalore penthouse home. He was inward the procedure of doing upward his ain novel domicile inward a traditional style.
Few weeks after he sent me photographs of his novel domicile which was featured inward Rang Decor Readers Creative Spaces in addition to till appointment remains on of the most pop posts on the blog.
Karthik Vaidyanathan plant inward the broadband in addition to cable telly manufacture only with slap-up passion for interior blueprint in addition to Indian crafts.
His domicile showcased his Chettinad heritage in addition to the inclusion of diverse traditional crafts of India.
Soon Varnam, his creative venture took shape inward the cast of domicile decor accessories made of traditional hand-loom fabrics.
Over the adjacent few years he institute his truthful calling inward working with the artisans of Channapatna, a pocket-size town few hours from Bangalore which is known for it's wooden toys in addition to lacquer work.
Varnam's philosophy, ' VARNAM (colours) is an ode to colourful India. Our crusade has been to convey our ain aesthetic sensibilities in addition to blueprint philosophy to traditional crafts. The sentiment is to reorient our crafts to the modern context past times ensuring that each blueprint has a utilitarian value in addition to thereby relevant today. There is a constant dialogue with our artisans on electrical current marketplace trends inward damage of finish, utilitarian value, attending to detail, etc. In doing so, nosotros promise to lift the feel of pride alongside our original crafts-people for their science in addition to ensure that these crafts maintain to thrive. '
Today Varnam has a flagship store inward a beautiful lush neighbourhood of Indiranagar inward Bangalore in addition to is a social company interpreting the 200-year-old Channapatna toy-making arts and crafts inward the domicile in addition to lifestyle, women’s accessories space, giving tradition a contemporary twist.
My Creative Connection with Karthik happened over fourth dimension acre watching him brand progress inward this creative journeying in addition to his sincere crusade to promote a dying Indian craft.
Of all the years I lived inward Bangalore I did non larn an chance to come across him only equally luck would accept it, terminal yr when I visited India, I decided to brand a quick halt at his store in addition to come across him.
So hither is a store tour of sorts.
Kolam painted at the entrance welcomed me in…
Oh yes, nosotros smiled a lot!
Some clever display of Channapatna knobs…
Goobie Night Lamp.
Varnam has won many prestigious awards similar the Kyoorius Design Awards 2013 inward Design Craft in addition to Packaging, in addition to Confederation of Indian Industry (CII) Design Excellence abide by for its ‘Oinkston tableware’ serial 2013 in addition to the CII Design Excellence abide by for visual communication in addition to packaging 2014.
Award winning packaging design!
It was slap-up to relive the memories of catching upward with Karthik in addition to taking you lot all on this colourful tour of his store.
Varnam has a whole attain of novel products in addition to events coming up, then produce connect with them on their Website Varnam
Varnam on Facebook
colorsofvarnam on Instagram
( Images past times Arch in addition to are copyrighted)